Caroline Ann Collection

Brand strategy and development, packaging, stationery, and web design for a high-end womenswear label

Caroline Ann Collection offers sophisticated, punchy womenswear that empowers women to make bold sartorial choices while maintaining ease for wherever their (every)day takes them.

Vibrant color and geometric graphics are at once modern and timeless, and these elements contribute to a holistic and memorable brand experience across digital and print.

The Caroline Ann website is the brand’s key marketing tool, boasting intuitive navigation, full-screen content blocks, and an unmistakably branded shopping journey.

Packaging carries Caroline Ann messaging and personality across branded stationery, luxe hang tags, and collectible garment bags and boxes.

Locust Lane

CobbleStone Living Spring 2022