Creative Direction & Brand Strategy
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Locust Lane

Brand development and web design for an heirloom rug retailer.

A fresh, friendly logo incorporates a locust leaf and exudes the brand’s “classic with a modern twist” ethos.

A fresh, friendly logo incorporates a locust leaf and exudes the brand’s “classic with a modern twist” ethos.

Straightforward business cards evoke the brand’s elevated yet understated personality.

Straightforward business cards evoke the brand’s elevated yet understated personality.

The brand's website blends seamless ecommerce navigation with rich storytelling that engages designers and homeowners alike.

The brand's website blends seamless ecommerce navigation with rich storytelling that engages designers and homeowners alike.