Caroline Ann Collection F/W 2019

Creative direction for the brand’s Fall/Winter 2019 collection, including seasonal strategy, product development, art direction, styling, web design, and omnichannel marketing campaign direction and deliverables

Caroline Ann Collection’s Fall/Winter 2019 campaign embodies the brand’s seasonal call to action: dare to wear your inspiration.

Whimsical, fresh photography showcases the brand’s standout Fall/Winter 2019 collection.

Campaign and product imagery evokes the season’s themes: dynamic creative thinking, unexpected details, and juxtaposed reactions.

The seasonal lookbook, a crucial go-to-market tool, reinforces the brand’s ethos through personal messaging, strategic layouts, and evocative imagery.

Custom patterns and graphics provide a roadmap through the Fall/Winter 2019 collection, adding dimension to hero pieces and must-have silk scarves.

Previous
Previous

CobbleStone Living Spring 2021

Next
Next

ADEPT