SolVital Spring/Summer 2019

Creative direction and deliverables for SolVital’s Spring/Summer 2019 omnichannel marketing campaign

The SolVital Spring/Summer 2019 campaign is rooted in the brand’s overarching mission: to offer a variety of products that protect and improve the health of the skin against the sun’s UV rays, preventing photodamage and photoaging, so you can enjoy the outdoors in comfort and style.

Warm lifestyle photography in a variety of settings demonstrates the brand’s versatility.

Product photography incorporates ease and movement, including close crops of garment details and features.

The website’s shopping pages incorporate product photography, intuitive navigation, branded iconography, and product information.

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